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Sponsors
From Countdown
This table shows all the sponsors that have advertised during the show. The data is drawn from The Countdown Page.
Sponsor | Start Date | End Date | Notes |
---|---|---|---|
The Times | 22/08/1994 | 30/09/1994 | First sponsor. |
Seven Seas | 11/01/1999 | 28/04/2000 | Before the break an anagram was displayed. The answer was displayed after the break, with the caption 'Did you get it?' |
Lyons Corner House Cakes | 18/05/2000 | 14/08/2000 | Each day of the week was taken up by a different product of their range; Mondays − French Sandwich, Tuesday − Cup Cakes, Wednesday − Swiss Roll, Thursday − Viennese Whirls and Friday − Battenberg. |
Flora ProActiv | 31/10/2000 | 27/04/2001 | |
Kellogg's All-Bran | 22/10/2001 | 18/10/2002 | Last sponsor in the Richard Whiteley era. |
Specsavers Opticians | 06/02/2006 | 07/02/2007 | The only sponsor of the Des Lynam era. |
Digital UK | 05/03/2007 | 04/03/2008 | Not technically a sponsor. Last sponsor of the Des O'Connor era. |
Ibuleve Gel | 01/05/2009 | 12/05/2010 | First sponsor of the Jeff Stelling era. |
Vitabiotics | 17/05/2010 | 20/12/2013 | Consists of a range of Vitabiotics products; Wellman, Wellwoman, Jointace, Pregnacare, Osteocare, Visionace, Cardioace, Wellkid, Menopace, Immunace and Neurozan. |
Vale Bridgecraft | 06/01/2014 | 04/04/2014 | Notably came up with QUILATY before every show. |
Betterlife from Lloyds Pharmacy | 19/05/2014 | 23/12/2015 | |
HSL: Your Chair Specialists | 04/01/2016 | 23/12/2016 | |
Ibuleve Gel | 03/01/2017 | 22/12/2017 | Adverts included people engaged in various physical activities accompanied by nine-letter anagrams with topical answers (e.g. FOSTEREDS → DEFORESTS being unscrambled over a photo of a lumberjack chopping wood). Notably, two of these anagrams had the answers ballgames ☓ and elbowroom ☓, which were not valid in any Oxford Dictionary Online edition used in 2017. For reasons unknown, Episode 6601 did not carry Ibuleve sponsorship. |
Gala Bingo | 02/01/2018 | 21/12/2018 | Unlike its predecessors, starting with Gala Bingo, sponsors do not appear in the early morning repeats and is a general sponsor for all weekday afternoon shows on Channel 4. |
MyBuilder.com | 14/01/2019 | 13/01/2021 | |
My Equity Release | 14/01/2021 | In a reference to the show, came up with FACTBLOOMER → COMFORTABLE with the answer being displayed after the show ended. |